Waitlist for openings
Patients waiting for an appointment are offered earlier openings by text.
- —Patients say how soon they can come
- —The first to reply gets the opening
- —Built around your practice management software
Patients search for what they see on their skin, not for the specialty. Each gets a page in plain words and a way to ask for a visit.
The problem: Patients search for a rash or a mole, not a dermatologist.
What changes: A page for each skin concern, in the words patients use.
The problem: New appointments are weeks out and patients give up.
What changes: They join a waitlist and hear when an earlier slot opens.
The problem: A cancellation leaves a slot nobody fills.
What changes: The waitlist offers it to the next patient by text.
The problem: Referrals from primary care arrive by fax and phone.
What changes: Referring offices send patients through an online form.
The problem: Medical and cosmetic visits get mixed up at the desk.
What changes: Each kind has its own pages and its own booking.
The problem: Patients arrive without their medication list.
What changes: They add it to their forms at home, before the visit.
Waitlists, referrals and forms do their work in the background.
The waitlist texts the next patient who said they could come soon. The first to reply holds the slot, and the desk confirms it.
They use your referral form and add the patient’s details. It reaches your desk, and a confirmation goes back.
They find your page about rashes, ask for a visit and join the waitlist. They fill in their medication list at home.
Four directions to start from. Pick the one that feels like you and we shape it around your patients.















Concept designs with sample names and figures. Yours is built around your brand, photos and words.
Start with the wait that sends patients elsewhere. Add the rest when you're ready.
Patients waiting for an appointment are offered earlier openings by text.
A page for each skin concern, written in the words patients use.
Primary care offices send a patient to you through a form made for them.
Patients list their medications and history at home, before the visit.
Medical and cosmetic visits get their own pages and their own booking.
Patients see upcoming visits, forms to complete and messages from your office.
The same process for every client. You know what you get and what it costs before anything is built.
What your business does and what is not working. We reply within 2 hours on business days.
We look at what you already have. You get a written plan, a timeline and an estimate.
Everything is built and tested on a private copy before it goes live. What we build is yours.
After launch, one person you know by name looks after it: updates, backups, checks and fixes.
You explain your business once. The people who plan your site build it and look after it.
Updated, monitored, backed up
Websites and web apps
We answer on business days
Your project, approvals and invoices live in the Client Portal. You ask for a change by clicking on your own site. With Care, a written report arrives every month.
Projects, requests, invoices, proposals and contracts in one place. Ask it a question and it answers from your own records.
Click anything on your own site and say what you want. That's it: the team gets it as a task with a screenshot, and you watch it get solved.
Every month, in writing: what we changed on your site, what we watched over and what comes next.
Not sure which version sells more? Try both with real visitors. Tell us the idea in plain words, we set up the test, and you watch the winner from your Client Portal.
It can be built, if you want it. Photos of skin are health information. We plan it first with whoever handles compliance for you, and you decide whether it goes ahead.